Laurie's Home Staging & Interior Redesign

Staging FAQ’s…

There are 3 keys to selling a home, especially in today’s market:  

Inside marketing (Home Staging) – Preparing each room of the home to emotionally appeal to buyers so that they can imagine living there.
Outside marketing – Getting the word out in the form of online photo presentations of staged rooms in order to attract buyer traffic.
Pricing – Pricing the home right   

Top 5 Reasons to Use a Professional Home Stager

1.You will get a greater return on your Investment
According to the National Association of Realtors (NAR), the average staging investment is between 1 and 3 percent of the home’s asking price, which generates a return of 8 to 10 percent.
2. The cost of staging doesn’t cost a dime.
In a 2007 Home Gain Survey of over 2000 realtors, it was discovered that sellers who invested in staging services for their home, recovered over 343% of the cost in the sale of their home.
3. The longer your home is on the market, the lower the price. So stage first!
According to a National Association of Realtors survey, homes that sold after four weeks on the market sold for 6% less than ones within the first four weeks! Don’t be in a position where you have to lower your price. Have your house staged first!
4. Your house will sell faster, which equals less headaches and hassles.
USA Today reported in a Coldwell Banker survey of over 2800 homes that the staged homes, on average, sold in half the time that the non-staged homes did.
5. Only 10% of home buyers can visualize the potential of a home.
This is why staging a home is critical! You don’t want the advantages of your home overlooked and left up to the buyer’s imagination.  

Professional Stagers (Laurie’s Home Staging & Interior Redesign)
Stagers are trained professionals that understand exactly what is needed to get your property prepared for a faster sale and for more money. 

84% of buyers look on the internet to preview homes.  Laurie’s Home Staging & Interior Redesign provides this very important marketing tool, photos of your staged home.

73.2% of Professional Stagers report their clients invest an average of $500 to $2000 in repairs; and sellers can recover as much as 200% of the cost to stage in the sale of their home.  

Staging is for any home.  There are no restrictions on size, value, location, etc.  All homes benefit from staging as well as, all sellers, buyers, and real estate agents.  Let Laurie’s Home Staging & Interior Redesign be the first call before you list, have an open house, and especially before you take a price reduction.  Staging is an investment that costs much less than the typical price reduction.

What is Home Staging?
Successful staging is the art of using marketing and decorating techniques to create an environment potential buyers are drawn to whether it is their first impression from viewing the home on the internet or walking through the front door.  At Laurie’s Home Staging & Interior Redesign, we create emotional connection points throughout the home.  Staging’s ultimate goal is the same as that of the seller, to sell their home faster and for top dollar.  

Staging is a wise investment and smart economics.  Why?  Because we improve upon what is wanted by potential buyers.  Staging should never be considered an expense.  When you have your home staged you will be gaining everything and losing nothing. 

It is very difficult for home owners to view their home as a buyer would because there are too many emotional connections; even agents sometimes have a hard time addressing negative issues with their client.  This is where Laurie’s Home Staging & Interior Redesign can help.  We are professionally trained to put on those “buyers eyes” and address issues with your home and see to it that the best solutions are achieved. We will analyze each room as well as outside your home in order to create a lasting impression for the homebuyer.  You will be right alongside and together we develop a plan of action.  Laurie’s Home Staging & Interior Redesign believes in reinventing, reusing and recycling whatever possible in your home before purchasing or renting additional items. 

When staging is complete, you and your agent will receive real estate photos to use in marketing your home.  You will be well on your way to getting it sold.  Laurie’s Home Staging & Interior Redesign will have created beautiful spaces for buyer’s to feel home in; and that is what buyers want, to feel at home! 

Laurie’s Home Staging & Interior Redesign recommend that sellers NEVER take a price reduction before contacting us.